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What Influencers Look for in Brand Partnerships
Do you understand top professional influencers’ expectations? A lot of companies tend to see influencers as people posting on a purely transactional basis, but that can’t be farther from the truth....
View ArticleScaling Retail on the Go: WWDMAGIC Las Vegas
Did you get the lowdown on WWDMAGIC Las Vegas? Whew! I’ve been traveling like crazy. I’m comfortably back in LA, after my latest journey – WWDMAGIC Las Vegas. I was there for agency business and gave...
View ArticleThe True ROI of Influencer Collaborations
It’s fascinating that we all know influencer collaborations are extremely important for getting visibility for our businesses, though we don’t tend to execute them in the most efficient manner...
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